Google Panda 3.4

Google recently used Twitter to officially announce the release of the latest update to its ranking algorithm, Panda 3.4. This update rolled out on March 24 andis targeting low-quality websites. The update was specifically a refresh to Panda 3.3, so it seems no new signals or algorithm changes were made. What this means is that Panda 3.4 will have very little impact to the majority of websites.

Google confirmed via Twitter:

Panda refresh rolling out now. Only ~1.6% of queries noticeably affected.

While the 1.6% of websites that were hit will notice quite an impact, this is a very small effect to the overall traffic worldwide.

Google Adds Countdown Widget

By Dave Fogel | December 16, 2014

Google just announced  a new countdown widget that makes it easy for advertisers to place countdown times within their ad copy dynamically. With a countdown widget, you can create a sense of urgency for customers to buy what you have now versus later. This includes the ability to set the following messaging in your ad…

Penguin Continues To Roll Out

By Dave Fogel | December 11, 2014

Typically when Google launches a new algorithm update, it is over pretty fast and everyone is scrambling to figure out what to do next. This certainly has not been the case with Google Penguin 3. We’ve been seeing a lot of activity around sites impacted by Google’s Penguin algorithm over the past few weeks. When…

Google Launches Adwords Editor 11

By Dave Fogel | December 11, 2014

Yesterday Google announced the latest version of Adwords editor, now version 11. This version has been completely re-written, which is a good thing because the old version felt like it was done for windows 95. For those of you not familiar with adwords editior, it is a faster way manage your adwords account than simply…

Dave Fogel

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