Google says SEO is not SPAM

Well, it’s official. Matt Cutts, the head of Google’s Web spam team, says that SEO (Search Engine Optimization) is not spam. This is not a big surprise to many of use that have been in the industry a lot time, but it helps justify what we do to clients who are not really sure if SEO is the right thing to do.

Keep in mind that he is talking about White-hat techniques, quality links and quality content. This is the strategy NetViper Interactive Inc uses to help rank your website at the top of the search engines.

Will Facebook ads still be effective in 2023?

By Dave Fogel | December 20, 2022

Yes, We predict Facebook Ads will still be effective in 2023. Facebook has made several changes to its advertising platform since the iOS 14 update that caused them to lose most of its tracking ability when users left the platform.  Long story short, FB could no longer see where users went after they left the…

Why should you use Google Ads?

By Dave Fogel | December 20, 2022

Google Ads is an advertising platform created by Google that allows businesses to reach potential customers and increase their online visibility. It is a powerful tool that can be used to target specific audiences and promote products and services. Google Ads enables businesses to create engaging ads that can be delivered to the right people…

Why Google Ads is better than Facebook Ads

By Dave Fogel | December 19, 2022

Google Ads offers businesses a number of advantages over Facebook Ads. Google Ads allows businesses to target specific locations and audiences, allowing them to reach the people that are most likely to be interested in their services. Additionally, Google Ads offers businesses more control over their campaigns, allowing them to adjust their campaigns in real-time…

Dave Fogel

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