I just finished the Google Analytics Essential Training on Lynda.com. I thought it was well done and I did learn a few new things to help me better understand web traffic and how we can use GA to increase sales. The course is about four and a half hours, so it does take some time, but I think it was worth it. I will be taking the GA certification test soon.
Which Google Ads campaign should i use for my Business?
Many people associate Google Search Ads, but there are several different types of Google Ads campaigns that you can use for your business, and the best option for you will depend on your specific goals and target audience. Here are a few options to consider: Search ads: Search ads appear in the search results when…
Are Google Ads worth it for small business?
Yes, Google Ads can be a great option for small businesses. Google Ads allows businesses to reach their target audiences and engage with potential customers, increasing their online visibility. Additionally, Google Ads can be tailored to the specific needs of small businesses, allowing them to target the right people and optimize their campaigns accordingly. Google…
Are Google Display Ads as effective as Google Search Ads?
Google display ads and Google search ads can both be effective at reaching potential customers and achieving your marketing goals, but they work in different ways and may be more effective in certain situations. Here are some key differences between Google display ads and Google search ads: Placement: Google search ads appear in the search…
