Are Google ads expensive?

The cost of Google Ads will vary depending on the type of campaign and the targeting options selected. However, Google Ads is generally not considered to be an expensive platform for businesses. The platform offers businesses access to powerful analytics and reporting tools, allowing them to track the performance of their campaigns and optimize their campaigns accordingly. This helps businesses maximize their return on investment, ensuring that their ads are profitable.

Additionally, Google Ads can be tailored to the specific needs of businesses, allowing them to target the right people and optimize their campaigns accordingly. This ensures that businesses are targeting users who are more likely to convert, thereby increasing their return on investment.

Overall, Google Ads can be an affordable and effective platform for businesses of all sizes, providing them with the tools they need to reach their target audiences, engage with potential customers, and track the performance of their campaigns. With Google Ads, businesses can ensure that their ads are seen by the right people and can create campaigns that are tailored to the needs of their target audiences.

Testing out DISQUS

By Dave Fogel | March 12, 2010

I am testing out the DISQUS (pronounced DISCUSS) commenting system for WordPress.

Converting a site to WordPress

By Dave Fogel | March 3, 2010

So over the last two week, I have spend my free time converting my site over to WordPress. There are several reasons for this. First, I really like the ability to add plug-ins to my site. I also love how easy it is to add new pages and manage the site. There are also the…

Ten tips for passing the new Google Advertising Fundamentals Exam

By Dave Fogel | February 28, 2010

So, you have decided that it is time to finally take the test. What you might not know is that Google JUST changed over to a brand new test. Gone are the days of testing through Prometric. Google now has you download a browser to use that you must take the test with. Now, I…