Are Google ads expensive?

The cost of Google Ads will vary depending on the type of campaign and the targeting options selected. However, Google Ads is generally not considered to be an expensive platform for businesses. The platform offers businesses access to powerful analytics and reporting tools, allowing them to track the performance of their campaigns and optimize their campaigns accordingly. This helps businesses maximize their return on investment, ensuring that their ads are profitable.

Additionally, Google Ads can be tailored to the specific needs of businesses, allowing them to target the right people and optimize their campaigns accordingly. This ensures that businesses are targeting users who are more likely to convert, thereby increasing their return on investment.

Overall, Google Ads can be an affordable and effective platform for businesses of all sizes, providing them with the tools they need to reach their target audiences, engage with potential customers, and track the performance of their campaigns. With Google Ads, businesses can ensure that their ads are seen by the right people and can create campaigns that are tailored to the needs of their target audiences.

Signed up For ClickTale

By Dave Fogel | January 12, 2011

We are always looking for better ways to get data from the web. Clicktale is a pretty cool product that allows you to generate heatmaps of you site and find out what people are doing. There is a free trial. Check it out. www.clicktale.com

Adding WordPress 3.0 Menu support to your older site

By Dave Fogel | January 12, 2011

I have come across this a few times when updating older sites to WordPress 3.0 that the fancy new menu system in WP3.0 doesn’t work. Fortunately, this is an easy fix. First off, you will be editing your functions.php file, so make a backup! Now, add this code to your funtions.php file: add_action( ‘init’, ‘register_my_menus’…

Having Multiple Footers in wordpress

By Dave Fogel | January 11, 2011

Sometimes I like to have multiple footers for a site, or at least one for the homepage and one for the rest of the site. Fortunetly, wordpress makes this really easy to do. WordPress has a special template tag for including them into your theme: This function will accept only one parameter, a string, which…