Today I started a test using Google Website Optimizer on WordPress. The manual way of doing this would mean you would need to create 3 different headers and input the correct tracking code in each. While it is not a ton of work, it is a pain in the butt. The better way to do this is of course a pluging. The problem is that most of the plug ins that I found do not work with WP 3.0 and above. Finally I found this one http://andreasnurbo.com/gwo-plugin. It worked well, but it is a little confusing to use. Instructions would certainly be nice. So I have it up and running. The data should start coming in a few hours so I will write a second blog to see if it is working properly.
PPC vs SEO
One of the most common questions we get asked is what is more important, Pay-Per-Click or Search Engine Optimization? Here is how we see it: PPC: – Ads are online almost immediately – Start getting ROI sooner – Great for time sensitive promotions – Great for testing different words, phrases and products – Quickly build…
- « Previous
- 1
- …
- 28
- 29
- 30
