Today one of the sites we work with got a message in their Google Webmaster Tools. The message titled “Fix mobile usability issues found on yoursite.com” basically informs the site own that because “These pages will not be seen as mobile-friendly by Google Search, and will therefore be displayed and ranked appropriately for smartphone users.”
So what does this mean? It sure sounds like their will be an algorithm update coming that will start penalizing websites or at least removing them from mobile searches if they are not mobile friendly.
Clearly this is a sign of things to come.
So what should you do? If your site is in a CMS, there are often plugins that can make a mobile friendly version of your site, but if you really want it done right, it is time to move to a responsive design for your website. This means you will basically need a new site, but it sounds like unless you want to be removed from mobile search, it is a good time to invest in a new website.
Google Penguin update. Making Google Worse than Ever.
Google has released a new update and this time its called Penguin. The days of Panda are over and SEO’s all over the world are very unhappy. Penguin seems to have gone too far making search results less relevant than ever. Goolge says these updates are aimed at cleaning up the spammy results from the…
Penality for ‘Over-Optimized’ websites
On the SWSX event in America, Google’s Spam team member Matt Cutt’s announced about the new changes in Google search results coming in Weeks/months designed to penalize the Over – Optimized Sites. This announcements give shock to the techies & SEO professional. After Spreading this news over the Web the response by the Matt cutt’s…
Google Panda 3.4
Google recently used Twitter to officially announce the release of the latest update to its ranking algorithm, Panda 3.4. This update rolled out on March 24 andis targeting low-quality websites. The update was specifically a refresh to Panda 3.3, so it seems no new signals or algorithm changes were made. What this means is that…