The cost of Google Ads will vary depending on the type of campaign and the targeting options selected. However, Google Ads is generally not considered to be an expensive platform for businesses. The platform offers businesses access to powerful analytics and reporting tools, allowing them to track the performance of their campaigns and optimize their campaigns accordingly. This helps businesses maximize their return on investment, ensuring that their ads are profitable.
Additionally, Google Ads can be tailored to the specific needs of businesses, allowing them to target the right people and optimize their campaigns accordingly. This ensures that businesses are targeting users who are more likely to convert, thereby increasing their return on investment.
Overall, Google Ads can be an affordable and effective platform for businesses of all sizes, providing them with the tools they need to reach their target audiences, engage with potential customers, and track the performance of their campaigns. With Google Ads, businesses can ensure that their ads are seen by the right people and can create campaigns that are tailored to the needs of their target audiences.
Google Warning To Non-Mobile Friendly Web Sites
Today one of the sites we work with got a message in their Google Webmaster Tools. The message titled “Fix mobile usability issues found on yoursite.com” basically informs the site own that because “These pages will not be seen as mobile-friendly by Google Search, and will therefore be displayed and ranked appropriately for smartphone users.”…
Google losing market share
Recently posted in the Wall Street Journal, Market researcher Statcounter says Google’s share of U.S. search traffic, excluding mobile devices, declined to 75.3% in December from 77.5% in November, after the maker of the Firefox browser made Yahoo the default search engine. Yahoo YHOO -1.05%’s share of search traffic excluding mobile devices grew to 10%,…
Can good links solve Penguin Problems
In a recent video hangout with Google’s John Mueller, John said that even without using the disavow file or removing bad links, it is possible to recover from a Google Penguin Penalty. So instead of going through all the trouble of removing bad links and creating a disavow file, Google is saying adding good links…
